Judul : Research Topics and Trend for Digital Business
penulis :Dhieka Avrilia Lantana, Erwin Indriyanto, Hafiza Aishah Hashim, Hayatul Safraf Salleh, Heni Suryanti, Ian Zulfikar, Khairul Saleh L. Tobing, Kumba Digdowiseiso , Muhammad Nur, Nungki Yartono, Nur Haiza Muhammad Zawawi, Nurasyikin Jamaludin, Ria, Rosyidah Muhammad, Sarina Ismailm, Sutikman, Syamsudin, Yusliza Mohd Yusoff, Yusri Ibrahim, Zikri Muhammad
sinopsis :
This book, “Research topics and trends for digital business”, explores the changing world of digital business. It talks about new things happening and important ideas that shape how businesses work online today. It helps professionals and students learn more about doing business in the digital world.
This book explores various topic of digital business in Indonesia through a series of chapters that focus on different aspects. Each chapter delves into specific topics related to technology, business risks, and innovation within Indonesian context. From examining the risks associated with digital marketing and startup ventures to exploring the implementation of advanced technologies like machine learning in sales strategies of small businesses, this book provides a comprehensive view of the challenges and opportunities in Indonesia’s digital business landscape.
Chapters also cover crucial elements like the importance of Human Resource Information Systems (HRIS) and payroll accounting systems for Micro, Small, and Medium Enterprises (MSMEs). Additionally, it discuss the role of social media in digital literacy, educational innovations in e-learning, and the integration of cutting-edge technologies such as blockchain and robotic process automation in the field of accounting. Through systematic literature reviews and bibliometric analyses, each chapter contributes valuable insights, aiming to guide and inform professionals and scholars navigating the intricate terrain of digital entrepreneurship and commerce within the Indonesian business landscape.